We originally began by providing this service to our local clients. Subsequently we were asked to make the program available nationally to franchisees of one of the country's largest and oldest franchises (we had provided the service to more than thirty of their franchisees in our area). The franchisor recognized our program as a valuable resource for their franchisees. The benefits they saw that their franchisees would realize included:
Our "We Do It All" program is split into three separate steps:
Step 1 Buyer Identification - Summary of Business Values
An analysis and review of the company is conducted to determine the characteristics of the Right Buyer because, as you know, only the right buyer will pay the right price. The report illustrates why the different buyers will pay very different prices and what prices they are willing to pay. Identify those items and elements that impact value and that present an opportunity increase value prior to attempting a sale of the franchise. We typically generate a 35 to 50 page report written in shirtsleeve English, no MBA or CPA jargon. We have been told that our reports provide the same pre-sale information Public companies expect yet Private companies require in order to make intelligent decisions.
At the end of this first step franchise owners have:
2 - You have confirmed that a sale of your franchise is timely and have
decided to proceed with a sale.
This step is the basically pulling all the loose ends together, creating marketing materials and preparing for "Due Diligence." All of this must be completed before we attempt to attract your buyer. We must be ready to close the sale before we begin to sell the business. Our experience has taught us that very often your best offer and buyer are your first buyer. Therefore it is fool hardy to begin selling effort until we are completely ready.
Steps 3 - Begin the search/Sell the business
Begin the actual selling
process. Write and place blind ads in the proper venues. Interview
buyer candidates, screen for proper profile and qualifications. We
consider our job is to find you a replacement CEO
with the proper skills, education, background and finances with which to take
your business to its next level. Ideally we will be able to tell you
everything of importance about your candidate before he/she knows it is your
business that's for sale.
with the proper skills, education, background and finances with which to take your business to its next level. Ideally we will be able to tell you everything of importance about your candidate before he/she knows it is your business that's for sale.
How do we get Paid?
We are paid a retainer for our work in parts one and two (You are still free to sell your business yourself and not owe a commission at this point). Assuming you engage us to market your company we require no additional fees and are paid a commission based upon the sale price you receive. This amount is paid at closing and the previously paid retainer is deducted from the commission.
Give us a call for a quote on what the retainer for your size and type business might be and to answer any questions you may have.
About our Network of Brokers and Intermediaries
How do You Know Who
is Most Qualified to Sell Your Business?
Our team of Brokers and Intermediaries have a success rate four times that of the business brokerage community. You might ask: "Why are the Business Selling System Network's members so much more successful?" The answer is simple, Preparation. You are most likely familiar with the 7 Ps -- Proper Prior Preparation Prevents Pitifully Poor Performance -- well, therein lies the "secret" to our extraordinary level of success.
In example, before the marketing effort is begun we have:
We begin knowing exactly in which pool of buyers we will find yours. We know how the different type of buyers think, what turns them on or off and how much they are likely to pay. We also know not to put a price on your business! The first one to mention price usually looses and we are out to win! As a result, businesses we represent typically sell at or above your targeted price.
Equally important are the facts revealed when we surveyed those who had purchased businesses through us over three years ago.
Not only had we sold the business at optimum prices but the business, and therefore the employees, vendors and customers, had benefited also giving credence to the old adage - "Only the right buyer will pay the right price." And, we might add, only the right buyer will be able to take the business to its next level.
Employing the Business Selling System's disciplined approach produces Win, Win, Win results i.e.:
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